EMO: Have You Sold Out?
The degree to which the USA is dependent upon outside financial support, the more likely that its independence is influenced by other countries. Two of the largest influences come from China imports and the purchase of foreign oil. The USA has the ability today to change its dependence upon oil and China imports.
Similarly, organizations depend upon outside financial support for their organizations. Due to the fact that the federal or state government may place restrictions or requirements on an organization receiving its funding, some choose not to accept government funding. However, unless self-supporting, the more that an organization is dependent on annual fund raising, the more the influence on what it does by outside influences.
Strategic Planning is a key component to utilize in implementing your annual giving campaign for your organization’s mission. Your brand and message should be evaluated annually and adapted to reach the organization, its supporters and the community it serves.
