Telling a lie is not funny. Taking what is not yours is not funny. If you take someone’s money they would be looking for it. I know if I think I will not get into trouble.

From Papa:

Honesty builds trust. Trust builds respect. Respect builds brand. Brand respresents your nonprofit.  Your Brand is the most important aspect of marketing.  So think before you act.  It just may keep your nonprofit out of trouble.

This entry was posted on Thursday, May 22nd, 2008 at 12:01 am and is filed under CHRIS CARTOON, Strategic Planning. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.