TV and the Web have become the natural leader, role model and gospel of truth for most people.  Yes, that’s right electronic machines are what people depend upon for setting their beliefs, priorities and actions.  The initial reaction to any information is that every thing is true.  The problem is that if a statement or action is not true, the harm is already done.   Today, information flow is immediate and so is the reaction.  Leaders of nonprofits have to understand how to use these channels of communication to maximize its impact, promote and protect its message.  There may be a time where leadership may have to be sacrificed to save the nonprofit organization even when it is not fair. 

This entry was posted on Friday, June 20th, 2008 at 12:01 am and is filed under Emo Cartoon, Strategic Planning. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.