Lessons From a Movement
The Massachusetts Safe Schools Movement is a great example of a successful campaign to bring about change. The success was due to a focus not in based on gender but on safety. The message was presented as a public health problem that needed to be addressed. Thereby, changing the discussion from a political one to a public health policy discussion base on statistics.
The Bay Windows had a great summary which describes the twenty year movement and lessons learned. Nonprofits can learn from it on how to turn political lobbying into program advocacy.
