Corporate Responsibility and Nonprofit Help

responsibility photo by Nosha

Corporate Responsibility-Social Media-Nonprofit Help Part 4

Making a difference needs to be measurable for any corporation to decide whether any initiative is worthy of support.  Every company should incorporate into their strategic planning a social media and corporate responsibility initiative that achieves a measurable outcome for the corporation. Said measurable objectives may not always be easy initially to decide.  Listed below are just a few non-traditional areas to make measurable in order to create a stronger organization.

·    Educational requirements vs. salary
·    Living Wage vs. welfare wage
·    Disability/welfare vs. work
·    Work vs. benefits
·    Listening vs. learning
·    Listening vs. accepting
·    Continuous quality improvement vs. stagnation
·    Stated truth vs. underlining truth
·    Prejudice for employment vs. best candidate
·    Talk vs. action


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