Forget Bunker Mentality
Wednesday, March 25th, 2009
cartoon by Fuller
Times of economic stress are not the times to cut off communication with the external community. It is the opposite that you should be doing.
- Forecasting is an important tool to use for bench marking ways to measure the organizations health in an ongoing manner.
- Forecasting is the means by which managers can gauge what variables to measure each month of the year.
- Thus providing managers established targets for analysis.
- Thus providing measures which will trigger adjustments.
- Thus providing the case for implementing the contingency plans which have been drawn up during the planning process in setting the bench marks for forecasting.
Nonprofits should be showing and involving its community of supporters and teaching them the range of variables that they should be measured by. Half the battle is identifying for the organization what those variables are? Until you do, do not expect confidence from your community of supporters.
